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Newsletter #14: 10 Breakthrough Technologies 2024, Why You Need to Onboard Clients Like You Onboard Employees, 7 Tactics for Pricing Services in the Gig Economy
Sue Mysko
May 23, 2024
SCALE UP Newsletter #14
Welcome to Scale Up, the smarter way to grow with fractional executives.
In this edition:
🚀 Why You Need to Onboard Clients Like You Onboard Employees
🤑 7 Tactics for Pricing Services in the Gig Economy
💻 10 Breakthrough Technologies 2024
Let’s dive right in. 👇🏼
Why You Need to Onboard Clients Like You Onboard Employees
It's practically unheard of to hire an employee without onboarding them these days, but the practice isn't as common when it comes to clients.
Client onboarding takes time — just like with employees. But as with any successful relationship, the effort is well worth it.
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Our unique recruitment portal eliminates the challenges of finding the right talent and allows you to focus on what really matters—your company's success. Joining is FREE!
7 Tactics for Pricing Services in the Gig Economy
The business world is increasingly impacted by the growing gig economy, with fewer long-term single-employer agreements and more short-term contractors and freelancers. This benefits professionals and companies, providing more control and flexible staffing.
While this offers more control over work, it also requires thinking like a business in terms of branding, finding customers, and competition.
B2B Influencer Marketing: It's Not Rocket Science
B2B advertising is boring. In 2023, 82% of business decision-makers considered it monotonous and repetitive. Only 1% believed it demonstrated a meaningful understanding of the human experience.
This presents a significant opportunity for B2B marketers to revamp their approach, starting with social media—particularly, LinkedIn.
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10 Breakthrough Technologies 2024
What’s your favorite tech?
Here are the advances that the MIT Technology Review thinks matter most right now.
You’ll recognize some; others might surprise you.
